Just as a human life leaves an immeasurable impression on those people and institutions they come in contact with, so too does an initiative like JDub, no matter how short-lived it might be. A funeral is an opportunity to celebrate the impression that has been made by an individual, to reflect on what we have learned from him/her and to decide how we want to incorporate that learning into our lives. We need to do the same when an innovative initiative ends its tenure as an organization and ask: What do we want to celebrate? What have we learned? How can we continue to allow that learning to influence us even when the institution no longer physically exists?
In its short but vibrant life, JDub Records has:
– brought enjoyment and pride to thousands of satisfied music loves (Jewish and non-Jewish)
– offered superb leadership training to its founders and supporters
– inspired an entire sector of creative Jewish individuals to innovate and make a Jewish contribution to the arts
– created value that will hopefully be passed on by transparently sharing their final days and allowing us to mourn and celebrate with them
– encouraged us to debate and explore the role of innovation in the Jewish world
Let’s not judge JDub by their bank balance or the simplistic criteria of sustainability. Rather, let us accept the complexity that exists when people and institutions have impacts that go beyond what can be easily measured. As responsible investors, we certainly need to measure what is measurable, but we also need to accept (and even embrace) the mysterious ways that forces impact on one another. As such, none of us will ever fully know what the impact of JDub was, but we can and should use this as an opportunity to celebrate their contribution and hope that it will continue to have an impact long beyond their physical demise.
We raise our glass to you, JDub, and to those who gave life to you, supported you, and helped you reach this sad day.
JDub is dead: Long Live JDub